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Irene Advertisement for Evening Gown, Harzfeld’s
Magazine Ad, Irene Gown for Harzfeld's, Collection of Thomas P. Gates[/caption]

Ads for Irene’s collections appeared in magazines such as Vogue, Harper’s Bazaar and Town and Country.  They might have been either photos taken at Irene’s Culver City, Ca. showroom or provided by the department store by staff photographers and/or fashion illustrators.  The dark heavy velvet strapless dress in the ad demonstrates Irene’s simplicity of design as well as ability to “internally” engineer the structure of the bodice with boned supports.